CERTIFICATE IN SEARCH ENGINE MARKETING

Duration

10 Days /30 Hours

Eligibility

Plus Two

Course Overview

Search Engine Marketing/ Pay Per Click campaigns on search engines gives immediate results and reflects than the other digital marketing techniques. In this course you will learn how to effectively administer Google Ads campaigns in order to get maximum results. This course will help you to develop clear understanding in search engine marketing campaigns .

What You Learn

INTRODUCTION TO SEM& PPC

COMPETITOR ANALYSIS

GOOGLE ADS

BING ADS

CAMPAIGN MANAGEMENT

GOOGLE KEYWORD PLANNER

SEM TOOLS

LANDING PAGE OPTIMIZATION

ADS PERFORMANCE REPORTING